LinkedIn is the largest social media network for professionals, so it should come as no surprise that those in the world of finance would take advantage of it as well. Let's say that you're new to this industry; perhaps you haven't effectively created a social presence for yourself. LinkedIn is a great place to begin, as names in said industry like Robert Jain will attest. To get started, please follow these do's and don'ts.
For those that plan on becoming finance experts, a complete profile goes a long way. What this means, according to names such as Bob Jain is that you must provide as much information as you can. There are different sections on your profile to complete, including job experience, education, skills, and groups. By completing each section, you'll be on your way to using LinkedIn to your benefit.
You should also consider getting involved in one or more of the many LinkedIn groups. These span a variety of industries, including finance, and the engagement they're capable of is nothing short of remarkable. In fact, in addition to providing your own insight on stories, you may be able to learn new things from others. This level of knowledge goes a long way, especially if you're fresh out of college and just learning the ropes.
Now let's discuss a few of the don'ts of using LinkedIn. No matter how solid your profile is on this site, experience in finance and all, simply leaving said profile alone once it's completed is a huge no-no. After all, you won't be able to establish connections with like-minded people. If they don't reach out to you first, initiate the conversation. This will allow you to develop a network of professionals you can speak to or exchange ideas with.
You should also abstain from posting or sharing too much content each day. While it's important to stay on top of things from a content standpoint, there is such a thing as going overboard. It's fine to share an article on the stock market, for example, but constantly sharing related content can come off as spammy. One or two posts each day will suffice if you plan on staying active on LinkedIn in the long term.
For those that plan on becoming finance experts, a complete profile goes a long way. What this means, according to names such as Bob Jain is that you must provide as much information as you can. There are different sections on your profile to complete, including job experience, education, skills, and groups. By completing each section, you'll be on your way to using LinkedIn to your benefit.
You should also consider getting involved in one or more of the many LinkedIn groups. These span a variety of industries, including finance, and the engagement they're capable of is nothing short of remarkable. In fact, in addition to providing your own insight on stories, you may be able to learn new things from others. This level of knowledge goes a long way, especially if you're fresh out of college and just learning the ropes.
Now let's discuss a few of the don'ts of using LinkedIn. No matter how solid your profile is on this site, experience in finance and all, simply leaving said profile alone once it's completed is a huge no-no. After all, you won't be able to establish connections with like-minded people. If they don't reach out to you first, initiate the conversation. This will allow you to develop a network of professionals you can speak to or exchange ideas with.
You should also abstain from posting or sharing too much content each day. While it's important to stay on top of things from a content standpoint, there is such a thing as going overboard. It's fine to share an article on the stock market, for example, but constantly sharing related content can come off as spammy. One or two posts each day will suffice if you plan on staying active on LinkedIn in the long term.
About the Author:
Please consult Bobby Jain if you'd care for additional insight into finance.. This article, The Do's And Don'ts Of Linkedin For Finance Professionals, By Robert Jain has free reprint rights.